Vice President, Planning & Advice
Bini Lee is the Vice President, Planning & Advice at Facet and holds her CERTIFIED FINANCIAL PLANNER™ designation. Bini has over 14 years of experience in the financial services industry which includes time spent in insurance, a traditional RIA, and another FinTech startup as a financial planner and leader. She strongly believes that financial advice and implementing a plan for the future can be truly life changing for clients. Her favorite part about planning is taking clients through the human side of bringing their dreams to life and helping them reach a-ha moments. Bini lives with her wife, Jessica, their 14 year old twins, Jack and Leah, and their two English Bulldogs. When not working, she likes to spend her time exploring, eating lots of delicious food, and then walking it off, preferably out in nature.
UC Davis (BS)
“You are what you do, not what you say you'll do.” -Carl Gustav Jung
Get to know Bini
Dolled up in wedding attire
Bike ride in Lake Tahoe!
Our silly bulldogs, Darla and Phineas!
On a hike in Waimea Canyon State Park, Kauai
What's the best meal you have ever had before?
The best series of meals I’ve ever had was in Mexico City.
What is your favorite family tradition?
Chinese New Year Celebrations. Many families get Thanksgiving and Christmas to see their extended family. We have a bonus gathering in the spring!
If you could visit anywhere in the world you've never been, where would you go?
What's your favorite place in the world?
Spending time in a cabin and on the beach with the family in Lake Tahoe during the summer time.