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This or that? How to make smart financial decisions

The short answer:

To make better financial decisions, you need to identify the opportunity cost behind every choice to understand exactly what you’re giving up. By weighing these tradeoffs against the priorities in your personalized financial roadmap, you’re able to spend money on what truly matters to you without the guilt.

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Key takeaways:

  • Everything has a cost: Every financial decision comes with an opportunity cost, meaning choosing one option prevents you from taking another.
  • Priorities drive decisions: Your personalized roadmap helps you decide if a specific purchase aligns with the life you're wanting to live.
  • Time matters: Opportunity costs apply to your time just as much as your money.
  • Flexibility is key: Life happens, so your roadmap should adjust as your goals and family situation change.

So, you just got a surprise tax refund. What do you do next? You might want to hop on a plane for a spring snowboarding trip, or maybe you're feeling like you should pay off your credit card. Your finances are full of decisions like these, and it's completely normal to feel torn in an endless game of "this or that" where you're constantly balancing responsibility with joy.

Understanding the hidden cost of spending

When those "this or that" questions come up, the answer usually lies in your priorities. Knowing what money means to you, and what it means to your partner, helps guide the way.

When you buy something, you're seeing the price tag, but there's also a hidden cost. The formal term for it is "opportunity cost." Put simply, it means when you're spending money on one thing, you've lost the opportunity to spend it on something else.

To evaluate this conceptually, you can use a simple framework. Opportunity Cost = The value of what you give up minus the value of what you choose.

Using that tax refund example, if you go snowboarding, it comes at the opportunity cost of paying down your credit card. That doesn't mean you shouldn't go snowboarding if you truly love it. You absolutely can. It's just a matter of having a financial roadmap, like the one that comes with your Facet membership, that accounts for your entertainment and travel budget so you're making that choice with total confidence.

Time is money too

Opportunity costs apply to how you're spending your time as well because you can't do two things at once.

For example, do you spend your Saturday afternoon tackling a big pile of laundry, or do you pay the people at the Fluff & Fold to do it for you so you're free to hang out with your friends? Maybe you haven't seen your friends in a long time. In that case, paying someone else to run the spin cycle might make perfect sense that week, even if it's costing you more than doing it yourself.

Weighing career pros and cons

The same opportunity cost applies to your work life. When a job offer comes in, plenty of tradeoffs crop up when you consider the pros and cons.

  • Commute vs. salary: You might get two offers. One has a better pay hike, but it's coming at the cost of a longer commute and less free time.
  • Passion vs. hours: You might have a thriving side gig you're enjoying. A company offers a role you're excited about, but it calls for long hours that will come at the expense of your side gig.
  • Risk vs. reward: Maybe you get an offer from a government agency for a job that's secure, and another from a startup that's riskier but potentially more lucrative. You're having to decide if the lower pay is worth the security.

Sometimes these choices feel like life choices on top of financial ones, and that's absolutely true.

Imagine you and your partner are welcoming a baby into your home. Does one parent work while the other stays home? Your heart might say, "I want to have more time at home with our kids," but your head might say, "If I work more and earn more, we're going to help them graduate debt free."

It might be a question of spending more time with your kids when they're young, and then putting more time into making money when they're older. Once again, your personalized roadmap helps you prioritize and make the best call for your life overall. If you're seeing life changes coming down the pike, you can reach out to your planning team to fine-tune your roadmap.

The big purchases: rent, buy, or lease?

A prime example of tradeoffs is whether you're choosing to own, rent, or lease the bigger things in life, such as a home or vehicle. To make these choices easier to evaluate, we've broken down the financial and lifestyle tradeoffs.

Housing tradeoffs

Homeownership symbolizes security and stability. It can act as an investment if you're expecting real estate values to climb over time. However, it calls for down payments, upkeep costs, buying new appliances over the years, and taking your own time to maintain the property.

On the flip side, renting calls for no down payment and little to no upkeep of your own. You have a landlord taking care of appliances and the building. While you aren't getting the investment benefit of owning, you're gaining a certain independence. When a lease is up, you're free to move as you like.

Housing Option Upfront Financial Costs Ongoing Maintenance Long-Term Value Lifestyle Impact
Buying Requires a down payment You take your own time to maintain it and buy new appliances Acts as an investment if real estate values climb Symbolizes security and stability
Renting No down payment required Landlord takes care of appliances and the building No long-term investment equity Independence and freedom to move when the lease is up

Vehicle tradeoffs

You're going to find similar tradeoffs with vehicles.

Vehicle Option Short-Term Financial Costs Long-Term Financial Costs Asset Value Lifestyle Impact
Leasing Fixed monthly payments for the term (often 3 years) Costs more than buying in the long run You don't own the vehicle at the end You always have a new, luxurious vehicle loaded with the latest tech
Buying Monthly payments until the loan is paid off Saves a couple hundred dollars a month once paid off Value goes down, but you can sell it or use it as a down payment later You drive an older vehicle, but you gain monthly cash flow for other things

So, whether you'd rather have an eight-year-old Toyota or a two-year-old BMW in your driveway is up to you. Depending on what's most important to you, the possibilities of what you could do with the money you're saving might make the cheaper car a no-brainer.

The Facet difference

At Facet, we believe you shouldn't have to navigate these complex tradeoffs alone. While you can't have it all, you can have what's most important to you.

Because we operate on a flat-fee membership model, our CFP® professionals are focused on your well-being, not on selling you products. We're here to help you build a dynamic financial roadmap bringing your goals and priorities into clear focus. Whether you're debating a career change, evaluating the return on investment of buying a home, or planning a snowboarding trip, your planning team helps you strike the right balance so you're living the kind of life you want.

This content is for informational purposes only and is not intended as investment, financial, legal, or tax advice.

Ready to get more organized and have more clarity with your money? Schedule a free call with Facet. We’ll show you how a personalized financial roadmap, built for you by a CFP® professional, can turn your money into a tool to help you live a better life today, and feel more confident about tomorrow.

FAQs

Opportunity cost is the value of what you lose when you’re choosing between two or more options. If you’re choosing to go on a snowboarding trip with your tax refund, the opportunity cost is whatever else you could have done with that money, like saving it or paying down debt.

There isn’t a single right answer because it depends on your values. A good financial roadmap balances responsible saving with the budget to enjoy life’s experiences, like travel or hobbies, without wrecking your long-term goals.

A roadmap isn’t just a static document. It’s a guide reflecting your personal priorities. When you’re facing a “this or that” decision, your roadmap acts as a filter showing you which option gets you closer to the life you’re actually wanting to live.

About Facet

Facet is a national, SEC-registered investment advisor (RIA) and consumer fintech leader dedicated to making expert financial planning accessible to everyone.

Through a transparent, flat-fee membership model, Facet provides objective guidance designed to put the member’s best interest first—always. Unlike traditional firms that often take a cut of your returns or charge by the hour, Facet’s affordable fee doesn’t change even as your money grows, helping you keep more of your own money for the life you want to live.

Facet combines user-friendly technology with a dedicated team of CERTIFIED FINANCIAL PLANNER® professionals to deliver a personalized roadmap for every aspect of a member’s financial life. This comprehensive approach covers everything from the big milestones to everyday decisions—including investment management, tax strategy, equity compensation, and estate planning—evolving as your life and opportunities unfold. Facet’s mission is to empower individuals to move beyond “standard” advice, helping them make confident decisions and live more enriched lives through financial planning the way it should be: simple, guided, and all about you.

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