Financial planning as it should be.

No matter where you’re at on your financial journey, a Facet membership can help by offering valuable financial advice and services to help you reach your full potential.

Take our free Financial Wellness Quiz below or book an introductory call with a Facet expert today. 

Honestly, how are you doing with your money?

You can find out in under 4 minutes. Your Financial Wellness Score will unlock insights into what you’re doing right and what could still be better.

How Facet memberships work.

With Facet, you get access to a team of CFP® professionals and financial experts across investments, taxes, benefits, and more. Our ongoing, dynamic strategies will evolve with you, so you never have to make a financial decision alone again.

Our flat-fee membership model means no commissions

Support from a team of CFP® professionals and experts.

Secure, industry-leading technology to manage and organize your entire financial life in one place.

Exclusive partner offers that complement your financial outcomes.

How we’re different.

At Facet, we never earn commissions, so our success is only measured in terms of your satisfaction and financial security. We achieve this through personalized financial advocacy that’s changing expectations, industry-wide. Here’s how we set ourselves apart:
What am I actually getting?
What are the minimum assets required?
How is my planner qualified?
How will we meet?
How will technology be used?
How will my fees be calculated?
What am I actually getting?
Personalized, jargon-free advice for everything money impacts in your life + help executing your plan
What are the minimum assets required?
$0
How is my planner qualified?
Always a CFP® Professional (the highest possible certification)
How will we meet?
Up to 4 virtual meetings (year 1) and varying sessions based on membership tier (years 2+)
How will technology be used?
Easy-to-use platform with key info in one place
How will my fees be calculated?
Investment management is included in your membership
Traditional financial advisor
What am I actually getting?
Usually a 30-60+ page report that mostly focuses on your investments
What are the minimum assets required?
Typically $100K or more
How is my planner qualified?
Titles are unregulated and misleading - not always a CFP® Professional
How will we meet?
Typically one or two meetings/year, usually in-person, during business hours
How will technology be used?
Technology is usually not a central part of the service
How will my fees be calculated?
Varies; typically a % of what you invest, plus fees. Cost increases as your money grows
Robo-advisor
What am I actually getting?
A “robot” or algorithm, that manages your investments; sometimes can ask a person one-off questions for an additional fee
What are the minimum assets required?
Varies
How is my planner qualified?
No, or limited access to, a financial planner
How will we meet?
No--or only ad hoc--meetings
How will technology be used?
Technology is typically the only service offered
How will my fees be calculated?
A % of what you invest, plus fees. Cost increases as your money grows

What Facet members are saying.

Jenny received a free membership and cash compensation for her endorsements and for providing this testimonial. Zach, Maggie, and Alyssa are current Facet members and did not receive compensation for providing this endorsement. All opinions are their own and not a guarantee of a similar outcome. Facet is an SEC RIA. Facet’s specific investment management services vary depending upon the chosen service level. This is not an offer to sell securities.

Grow your knowledge.

We think financial planning information should answer more of the questions we all have and be less complicated. Learn about how we approach personal finance through our library of free articles that will help you deepen your financial literacy.

A person's hand gently cradling a small, pink piggy bank on a wooden table, symbolizing savings and personal finance. In the blurry background, a person is seen wearing a dark jacket over a white shirt, using a calculator. Natural light filters through an indoor setting with green foliage outside a window, creating a warm, hopeful atmosphere for budgeting, investment, or financial planning.

Should you hold cash in your investment portfolio?

Many investors hold cash as part of their portfolio. This could include anything from money at a bank savings account, a money market fund, short-term CDs or T-Bills, etc. There are some situations where a cash position is sensible. It is true that cash-like investments almost never lose money, even over very short periods. However, ... Read more

5 Min Read
Woman with a cup of coffee standing in a kitchen and looking at her phone

Are AI stocks in a bubble? Balancing the infrastructure boom with rising risks

Over the last few months, AI-related stocks have been particularly volatile, reviving worries that there could be an AI bubble about to burst. On one hand, the AI buildout is arguably the biggest capital expenditure boom in history. If that continues, it could continue to power strong stock market returns, especially for the companies most ... Read more

6 Min Read

See for yourself why we’re one of the fastest-growing financial services companies.*

*In 2024, Facet was ranked 961 on Inc. 5000 list of America’s fastest-growing private companies based on a three year revenue growth rate. An entry fee was collected by Inc. 5000 for their vetting of the submitted information.